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Why buy from us?
There are lots of companies out there that sell books. Why should you buy from
us instead of one of them?
- First of all, we hope you will buy from us because you like the products we carry. We want our catalog to appeal to parents who understand that the traditional
school model of learning is very limiting. Too many other catalogs are centered on pre-packaged curriculum materials. Strictly following a pre-packaged curriculum is like
driving your car and never taking it out of first gear or never going faster than 25 miles
per hour anywhere you go because that's the speed limit in a school zone. Sure, you could
brag about how much faster you are traveling than if you were walking, or how much further
you can go in a day compared to previous generations who relied on horses, but you still
aren't taking full advantage of the possibilities open to you. If you're homeschooling,
you don't have to stay in the school zone anymore. You can decide to drive on a country
road, go off the roads, or go over 65 mph on the highway. Don't be afraid to get out there
and explore the possibilities!
- We are not some big company that has just decided there is money to be made by
marketing to homeschoolers. We are first and foremost homeschoolers
ourselves - not just another
book store. Our kids have never been to school and we started out offering only products
we had used ourselves and liked. We got feedback from people who said they really liked
our selections, but felt we didn't have enough stuff that would appeal to older kids. We
started adding items recommended to us by customers and also added to our selections
as our own children got older. With our more recent catalogs, we can no longer say that we
have personally used every item we carry, but we still approve them before we add them to
- We want to support homeschoolers, not just sell to them. If our only interest
was in making lots of money, we would be a very different company. There's more money to
be made selling pre-packaged curriculum materials since there is a larger market for those items, more
profit can be made per sale, and it is easier to convince people that they need those
products. From a marketing perspective, it may not be smart for us to avoid those types of
items, but we want to carry products that we can believe in. We also want to make sure
homeschoolers know that learning is fun and that it is okay for kids (and parents) to
- As homeschoolers ourselves, we know that homeschooling often means relying on a
single income. Even if you are not on a tight budget, it is always nice to save money that
can be used to buy even more materials! We offer discounts on our items because we want to
help make it more affordable to get great resources.
- We don't play games by offering low prices and then making a profit from inflated
shipping and handling costs. If you compare our total order price with shipping and
handling included, we are confident that you will realize what a great value
we offer, especially when you consider our service and willingness to answer
questions about our products.
- We need your support to keep offering great prices and a wide selection. When you
buy from us, you are not just purchasing items that you need, you are also supporting us and
helping us to support other homeschoolers!
- As an independent bookseller, we are free to choose what we want to
carry. We are not affiliates or representatives of some other company that
gets to dictate what we carry. We are not restricted to offering the
products of any specific publishers and we can deal with small publishers or
authors that the big chains may overlook. Unfortunately, independent
booksellers are becoming a dying breed. As the big chains move into
town, the independent stores are being put out of business.
- Some big corporations are running up huge losses as they try to dominate the
market. The number of independent booksellers has been decreasing dramatically since the
large corporations have entered the arena. Doesn't competition promote
better prices and better selections? The big chain stores can actually
decrease competition as publishers are reduced to selling to a few large chain
store accounts instead of many individual stores.
The big on-line companies and chain stores may have a very negative affect
on the publishing industry. They seem to offer more variety and lower prices
than the small bookstores, but they may actually reduce variety in the types
of books that get published and can actually cause prices to increase. How?
Here's an article that explains how this happens:
Thanks for your support! We hope you continue to be a FUN customer, and don't
forget to share FUN with all your friends.